The lines between affiliate marketing, influencer partnerships, and social commerce are getting blurrier — and that’s good news for advertisers looking to reach highly engaged audiences. In recent months, we’ve seen social media platforms roll out native affiliate tools designed to connect creators and businesses more seamlessly. TikTok’s newly launched TikTok Go, for example, allows creators to tag and promote hotels directly within their videos, earning commissions on bookings made through their posts. It’s currently live in Indonesia, Japan, and the United States, and represents how short-form video can merge content, community, and conversion into a single experience.
Mobile optimization is a must for affiliate marketing success for the rest of 2025. With over 50% of affiliate-driven clicks coming from mobile devices and livestream commerce projected to drive 5% of North American e-commerce sales by 2026, advertisers need mobile-ready campaigns to seize opportunities during major shopping events like Singles’ Day (November 11), Black Friday (November 28), Cyber Monday (December 1), and 12.12. LinkHaitao, a trusted affiliate partner, equips advertisers with a global network and powerful tools to excel in this mobile-driven era. Here’s how to optimize your campaigns for H2 2025.
Affiliate marketing is no longer a side channel — it’s become a primary driver of digital commerce across Southeast Asia. Recent research from impact.com and Cube, featured by HelloPartner, reveals that over 83% of consumers in the region have purchased products through affiliate links, signaling a dramatic shift in how shoppers discover and buy online. At LinkHaitao, this trend is central to everything we do. As a premier affiliate marketing platform focused on the APAC market, we enable brands and creators to harness the power of affiliate commerce to build authentic connections with consumers and fuel sustainable growth.
Back-to-school season is a prime opportunity to drive sales and grow your affiliate partnerships. With US back-to-school spending projected to hit $41.5 billion in 2025 (National Retail Federation), this is a critical time for advertisers to leverage affiliate marketing. We prepared a guide to provide you with fresh, actionable strategies to maximize your campaigns! Here’s how to make the most of the back-to-school rush in a conversational, professional tone.
A/B testing, or split testing, compares two versions of an ad, landing page, or call-to-action to see which performs better based on metrics like click-through rates or conversions. Advertisers and affiliate marketers on platforms like LinkHaitao use it to optimize campaigns and boost returns. It’s essential because affiliate marketing is highly competitive—projected to hit $36.9 billion by 2030—and small tweaks, like changing a headline or image, can significantly increase engagement and revenue. A/B testing provides data-driven insights, reduces risks, and helps campaigns stand out in a crowded market.
Augmented reality isn’t just a novelty—it’s a game-changer for affiliate marketing. According to Grand View Research, the global virtual try-on market—driven by AR—reached an estimated USD 9.17 billion in 2023 and is projected to surge to USD 46.42 billion by 2030, growing at a CAGR of 26.4%.